Others > Goals

If you need to track custom Goals in your flow, the Goal block is the right solution for you!

It's not always easy to validate if your leads are qualified or if they are matching your criteria.

Having a Goal block after specific questions helps you to easily track if the user has gone through a specific path in the flow.

You can check your Goal metrics in the Analyze section, where you will find a Goal column, showing the percentage of users that chose the specific path where the block is located in your flow.

As an example, you can distinguish your qualified leads from the unqualified, asking them if they are older than 18 years old or if they are interested in your product/service.

Did you know you have other ways to track and analyze data in Landbot? 📊 You can check out this article to find everything you need to know about analyzing data.

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