Create your bot
Basics - Essentials to build a bot
Variables in Landbot - Getting Started
Landbot system Variables
Builder's keyboard shortcuts and mechanics! 🏗
Guidelines 🚀 5 best practices for chatbot design in Landbot 🤖
How to "debug" (troubleshoot) your bot's flow to spot possible errors (for non coders)
Build a bot
Blocks and flow operations
AB Test block (randomize flow)
Default Output Explained
How to open new a URL in another tab (window)
How to set up Multiple Choice questions
Conditions block II (with Dates, Usage and Agents variables)
How to ask a question based on a variable not being set (empty url params) (v3)
Global Keywords 🌍
Keyword Options 🔑 Assign keywords to buttons (WhatsApp and Facebook)
Lead Scoring block
Jump To block
Get started with the Formulas block
Formulas - Comparison
Formulas Blocks Dashboard
Formulas - Array
Formulas - Date
Formulas - Object
Formulas - Logical
Formulas - Math
Formulas - Regex
Formulas - String
Multi-Question block (Create a Form)
Question: Address block
Question: Autocomplete block
Question: Date block
Question: Email block
Question: File block
Question: Name block
Question: Number block
Question: Phone block
Question: Picture Choice block
Question: Rating block
Question: Scale block
Question: Text block
Question: URL block
Question: Yes/No block
Send a Message block
Send an Email block
Set Variable block
Bricks Workarounds (ready to use)
How to link your Calendly account and prepare your agenda
Age Calculator Brick Workaround
Get a timestamp according to a defined TimeZone
Simple cart v0.2
How to set the flow according to Open/Closed Business Hours
How to avoid visitors selecting specific days of the week
Chats - Livechat and Human Takeover
Design (bots for Web)
Share & Embed
Integrations with Landbot
Get data filtered from Airtable with a Brick- Shop example
20 different ways to GET and filter data from Airtable
How to add/update different field types in Airtable (POST, PATCH & PUT)
How to Create, Update, Retrieve and Delete records in Airtable (POST, PATCH, GET & DELETE)
Get more than 100 items from Airtable
Integrations > Dialogflow Block
How to extract parameters from Dialogflow response with Formulas
Dialogflow Integration Dashboard
Dialogflow - How to get JSON Key
External API REST
Dynamic Data (Arrays)
How to TEST your Http Request (Webhook block)
Webhook Blocks Dashboard
How to POST, GET (and more) with Landbot
Google Cloud Functions
Embed Google Maps
Google Maps API Key for Address block
Extract Data With Google Maps Geocoding API
Calculate Distances With Google Maps API
Google Sheets (Insert, Update and Get data)
How to use Google Sheets to create a simple verification system for returning visitors
How to Upload Document & store link
Add a timestamp to a Google Spreadsheet
How to give unique Coupon Codes (with Google Spreadsheets)
Google Sheets Integration Dashboard
How to insert a new row with data and formulas in Google Sheets
How to use Google Spreadsheet as a Content Management System for your bot
Google Tag Manager
GTM - How Track Google Analytics Events in Landbot with Google Tag Manager
Landbot in your web with Google Tag Manager
How to upload a file to Google Drive using Integromat
How to extract data from an external source with Integromat and use it in Landbot
Account Settings and Billing
Teammates - Add extra agents (seats) to your Account
Subscription Section (v3)
Payment FAQ 💳
Fair Use Policy
Privacy and Security
Channels - Whatsapp, Messenger and APIChat
The Ultimate WhatsApp Guide 🇬🇧
Facebook Business Verification - Best Practices 🇬🇧
Parent Bot/Linked Bot (WhatsApp) 🤖
WhatsApp Testing Section 🧪
Opt-in, Templates and Campaigns
What is the Opt-in process? ✍️
How to get Opt-ins (Subscribers) for your WhatsApp 🚀
WhatsApp Opt In Template ✅
WhatsApp Campaigns 💌
HSM Templates section
WhatsApp Bot Creation
Creating bots for WhatsApp 🙌
How to preview WhatsApp and Messenger bots
Types of content you can use in WhatsApp 🖼
How to capture and use the first user's interaction (input) in Whatsapp/Messenger
How to direct a user through a different bot flow on their second visit (for WhatsApp/Messenger)
Unblock user of error message loop and redirect to restart bot
The Facebook Messenger Ultimate Guide
Types of content you can use in Messenger bots 🖼
How to Preview a Messenger bot
Facebook Ad connected to Messenger Bot
API Chat (for Developers)
How to create an API chat bot and set up the Hook Url
Building a Slack APP Bot with Landbot APIChat and Node JS
Build a Telegram Bot with Landbot APIChat and Node JS
Metrics and Data Management
How to export the data from your bots
...❶, 🔟, 💯 ways to analyze your data 📈
Bot's Analyze Section
For Developers & Designers
CSS and Design Customizations
Open LiveChat bot as soon as page loads (3 ways)
How to launch a Landbot by clicking a button
Modifying Embed Size
How to embed a pop bot with automatic load and button
How to trigger events and/or pass values from Landbot to the container site
Change Landbot custom CSS dynamically from parent page onload
Customizing the bubble/widget (Livechat & Popup)
How to use Google Fonts in Landbot
Hide time stamp (under avatar)
Detect if a visitor is on Mobile/Tablet or Desktop
Landbot v3 - Web CSS - RTL
How to remove Landbot branding
How to hide elements in the Bot design
Customized display in the bot
Add a Chart (with Chart JS library) in your Landbot
How to display an HTML Table and a List in Landbot v3 web
Pop up modal to embed third party elements
Progress Bar Workaround
Different ways to embed Videos in Landbot
How to embed a .gif file inside a message
Display video and hide button to continue until video has ended
Components CSS Library
Components CSS Library Index
Background Class CSS
Identify Blocks CSS
Buttons Class CSS
Header Class CSS
Media Class CSS
Message Bubble Class CSS
Miscellaneous Classes CSS
Recommended Image Sizes
Get started guide for CSS Design in Landbot
CSS Customization Examples: "Back to School" Theme
CSS Customization Example: "Lead Gen"
CSS Customization Examples: "Translucid"
CSS Customization Examples: "Minimalist" Theme
reply from Slack: How to create an integration to allow agents reply Whatsapp users from Slack (with Node JS)
Send Transcript of Chat (MessageHooks & API) via email
MessageHooks - Landbot Webhooks
Workarounds and How To's
Building Tips & How to's
How to add a Click-to-Call/Email/WhatsApp button
Send variables from your page (the container site) to your embedded Landbot
How to build an event registration Landbot (to be used in one screen by many attendees) (web only)
How to redirect user to another url in your site with Livechat open to continue conversation
How to let user select a time of booking (with a minimum 45 minutes notice)
Get Index Array selection Whatsapp
Get the array's index of the user selection and extract information from array
How to encode a variable
How to calculate the number of days between two selected dates
How to redirect visitors to a URL (web only)
Workarounds & Codes
Proactive message on mobile
Different ways to format numbers with JS
How to not display Proactive Message to repeating Visitors
Random 4 digits Number (Web)
Set the flow depending on the url path (for embedded landbots)
Trigger a Global Keyword with JS (web v3)
Generate a URL that has variables from user answers
How to set up questions with a countdown
Introducing a new Landbot Community 🎉
How to migrate your bot from Landbot v2 (legacy) to Landbot v3
Introducing Landbot 3! 💬
Migrate your web bot from the Old Builder to the New Builder (Landbot 2 and 3)
Landbot Affiliate Program
Security Update - HTTPS URLs only
NGOs and Educational Organizations Discount
Table of Contents
Updated by Rafaela Basso
What is Lead Scoring?
Lead scoring refers to assigning points to leads based on how relevant they are to your goal. For example, how likely they are to purchase your product.
Basically, you want to identify what your best leads have in common (demographics, acquisition channel, behaviors...etc), and prioritize your leads based on these attributes.
It's a popular method used by sales and marketing teams to increase ROI (return over investment), and we let you do this easily with Lead Scoring block!
Why can't I just use Conditions & Set Variables?
However, it's very hectic to do it this way. You'd have to set up something like this for every variable...
For Web (Landbot)
Here is how you must set up the lead scoring block:
Save Score As
Select or create the variable you want to save as the user's final score. This variable must be saved in the NUMBER format.
This is where you set up the score assignment logic.
That means, you will create a scoring logic, based on the answers that were already stored in variables you used in other blocks.
Ideally, you should design rules based on what your best customers or leads have in common.
- Choose a variable to create scoring rules for
- Set up scoring rules based on the selected variable
Example: If @budget > $100, +3 points.
Example 2: If @age > 18 , +1 point.
Check the Format of the variable used in each step, and if it is compatible with the condition to be met.
- Meet this condition: You can choose here what kind of condition will be applied to trigger a scoring rule.
Ex: You can't use a variable in the String format and check if it is Greater or Smaller than ( > or < ), which is a condition that can only be applied to dates and numbers.
- Then assign this score: Choose the score, in numbers, you want to assign when the above condition is met.
You can assign either a positive or a negative score to that condition (+/-).
If you want to target users that are older than 18 years, you can check if that variable fulfils the condition you have defined, assigning points (a score) to that rule group.
So you must choose the variable @age as the Rule group, and apply the scoring you define for it.
Give +1 point if the variable has a number bigger than 18 (> 18).
- Add new rules to the same variable: You can add more rules to that same variable.
Please keep in mind that they will be triggered at the same time. So make sure that these rules are compatible with each other.
Ex: If you are checking the condition that @age is bigger or equals to 18 (> or =), you should not have another rule applied to that same variable, checking that @age is less or equals to 18 (< or =) at the same time:
In this case, if the user's age is 18, the score will be 0, as it will rest and sum 1 point at the same time, which is not the desirable output.
Add Rule Group
You can add as many rule groups as you want, adding specific rules for each one of them.
Output - Final Score
In the end, the block will calculate all the scores you have attributed to each Rule Group, and save them in the variable you have defined in the Save Score As field.
If the rules you have applied do not apply to that lead, the variable will be saved with the value 0 (zero).
A lead score is calculated, now what?
You can now split the flow based on a user's lead score. You can do so using Conditions block.
Let's say you have a limited number of Sales Representatives on the team AND...
- You want to prioritize their time to chat with your best leads live. So lower score leads will wait for email replies.
- You decided that a lead score of 10 is a good threshold.
Then you can set it up like this:
Why is there a "Failed" output for this block?
In some cases (e.g. wrongly formatted conditions), the score calculation might fail. Therefore, we recommend setting up a failed path to avoid a dead end in your bot flow.
Can I assign scores based on data NOT collected in Landbot?
Yes! To assign scores based on data not collected in the Landbot flow, such as UTM tags, you just have to set them up as Hidden Fields.
In other words, you will pass these data to Landbot as URL parameter, then store them as variables.
Please check this article to learn more on how to use Hidden Fields.
This block works exactly the same as in the Web channel.
For Facebook Messenger
This block works exactly the same as in the Web channel.