Flow Operations > AB Test

Split your visitors into different paths to compare their performance or randomise messages.

  1. As you will have already noticed, all blocks are grouped into different categories. The category you need to create an AB test is the Flow Operations:

  1. Click on AB Test and the block editor will open on your left. Then, select the percentage of traffic you want to send through each path:

  1. Finally, connect each percentage of traffic (A, B) with a different block:

  1. You can now go to  Analyze - Flow Analytics and check the metrics for each path:

How did we do?